Facebook Owns: Mergers and Acquisitions

In 2012, Facebook made its biggest acquisition to date when it bought photo-sharing app Instagram for $1 billion. The purchase helped Facebook to tap into the growing popularity of mobile devices and photo-sharing.

Two years later, Facebook made another billion-dollar acquisition when it bought messaging app WhatsApp for $19 billion. The purchase gave Facebook a foothold in the rapidly growing messaging market.

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In 2014, Facebook made its first foray into the world of virtual reality with the purchase of Oculus VR for $2 billion. The acquisition has the potential to transform Facebook’s social media platform into a virtual reality experience.

In 2015, Facebook acquired live-streaming video company LiveRail for $500 million. The purchase will help Facebook to compete in the growing market for online video.

  • Atlas Solutions, a provider of advertising technology, was acquired by Facebook in 2013 for an undisclosed sum. The purchase will help Facebook to improve its advertising products and services.
  • Hot Potato, a social media platform for events, was acquired by Facebook in 2011 for $10 million. The purchase will help Facebook to better connect with event organizers and promoters.
  • PushPop Press, a digital publishing company, was acquired by Facebook in 2011 for an undisclosed sum. The purchase will help Facebook to create more engaging content for its users.
  • FriendFeed, a social media aggregator, was acquired by Facebook in 2009 for $50 million. The purchase helped Facebook to better compete with Twitter and other social media platforms.
  • Parse, a mobile development platform, was acquired by Facebook in 2013 for $85 million. The purchase will help Facebook to develop more engaging mobile apps.
  • Moves, a fitness tracking app, was acquired by Facebook in 2014 for an undisclosed sum. The purchase will help Facebook to tap into the burgeoning fitness tracking market.
  • Little Eye Labs, a developer of mobile app analytics tools, was acquired by Facebook in 2014 for an undisclosed sum. The purchase will help Facebook to improve its mobile app development process.

In 2010, for example, Facebook bought the photo-sharing service Instagram for $1 billion in cash and stock. In 2014, the social networking giant paid $19 billion for the messaging app WhatsApp. And in 2018, Facebook spent $40 billion to buy the online chat service Discord.

These are just a few of the more than 80 companies that Facebook has acquired since it was founded. While some of these acquisitions have been widely praised, others have been met with criticism.

some of the most notable Facebook acquisitions.

Instagram

In 2012, Facebook bought the photo-sharing app Instagram for $1 billion in cash and stock. At the time, Instagram had only 13 employees and no revenue. However, the app was quickly gaining popularity, with more than 30 million users at the time of the acquisition. The acquisition of Instagram was widely seen as a success, and it helped Facebook boost its mobile presence.

WhatsApo

In 2014, Facebook paid $19 billion for the messaging app WhatsApp. WhatsApp was founded in 2009 and had more than 450 million monthly active users at the time of the acquisition. The app allows users to send text messages, voice messages, and video calls over the internet. WhatsApp has since become one of the most popular messaging apps in the world, with more than 2 billion monthly active users. The acquisition of WhatsApp was seen as a success by many, as it helped Facebook expand its reach in the messaging market.

Discord

In 2018, Facebook spent $40 billion to buy the online chat service Discord. Discord is a voice and text chat app for gamers that allows them to connect with each other for gaming purposes. The app has more than 250 million monthly active users. The acquisition of Discord was seen as a way for Facebook to boost its presence in the gaming market.

In the past decade, Facebook has acquired many companies, including some of the most popular apps and services. This strategy has turned Facebook into one of the most powerful tech companies in the world.

acquisitions

1. Instagram

2. WhatsApp

3. Oculus VR

4. LiveRail

5. Atlas Solutions

6. Hot Potato

7. PushPop Press

8. FriendFeed

9. Parse

10. Moves

11. Little Eye Labs

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